Behind the Scenes of Bong Joon Ho’s Oscar-Winning ‘Parasite’ PR Campaign
Publicist Mara Buxbaum is still in a good mood two days after the Oscars and staying up all night in Koreatown as Bong Joon Ho and the team behind “Parasite” celebrated their historic four-Oscar win.
Did Director Bong drink as promised? “We all did, we all drank all night,” said Buxbaum on the phone Tuesday.
“We had so much fun, drinking Soju and beer.
We ate and laughed and gave speeches.
It was very moving.”You can’t blame Buxbaum for being emotional.
She’s the first to recognize that success has many fathers, and that when it came to pushing Bong Joon Ho’s “Parasite” to Best Picture, Director, Original Screenplay and International Feature Film, “it takes a village.”But Buxbaum did jump on board the “Parasite” train early.
I ran into her back in Cannes in May, envious that she was hanging out with the Competition jury as the guest of Yorgos Lanthimos,
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