The Super Bowl, set to air on Fox Sunday night, has already lined up some great ads, including the Martin Scorsese Coca-Cola Energy ad, and Bryan Cranston’s recreation of “The Shining” for Mountain Dew.
Now, Bill Murray has stepped up to revisit his iconic role from Harold Ramis’ 1993 comedy classic, “Groundhog Day.” This Super Bowl ad for Jeep features Murray reprising Phil Connors, perennially caught in a time loop that begins every morning at 6 a.m.
with the sounds of “I Got You Babe” by Sonny and Cher.
There are other easter eggs featured in the spot, including Stephen Tobolowsky as the ever-annoying Ned Ryerson.
Check it out below.Last year, IndieWire interview Bill Murray on the heels of Jim Jarmusch’s “The Dead Don’t Die” at Cannes, and explained why he makes these kinds of cash-grab choices.
“It paid for my son’s college,” he said of the “Ghostbusters” franchise.
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