The Premium VOD debut of United Artists’ “Bill & Ted Face the Music” topped charts from the moment it debuted August 28.
As a mid-budget title that’s thriving at $19.99, it could be as important as “Tenet” in determining the shape of movie distribution.
“Bill & Ted” didn’t see much theatrical play, but given its day-and-date debut it also didn’t have the option.
About 1,000 independent theaters did play the title, where by our estimate it grossed around $1.1 million, or around $1,000 per theater.That’s not a lot, but it’s better than Searchlight’s theater-only flop “The Personal History of David Copperfield.” Based on those two performances, UA made the right move: Searchlight devoted marketing spend to a disappointheatrical release that now must wait until November before it can play VOD.“Bill & Ted” was first on all three possible charts.
“Fatima” (Picturehouse), the other new PVOD entry, appeared on two.
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