3rd Update, Saturday Am: refreshing chart after Friday Pm post Finally! Original counterprogramming works at the summer box office with Sony propelling Quentin Tarantino to his best domestic opening ever as Once Upon a Time in Hollywood clocking a $41M opening.This weekend stands as proof: If you’re not a superhero movie, it doesn’t mean you’re destined to live a life on streaming.
As Sony demonstrated back in June/July 2017 with the 7-day $39M opening for Baby Driver, moviegoers crave and will remove themselves from their TVs, mobile phones and streaming to watch a fresh, high-concept genre movie on the big screen.
Stateside, they spent $107.8M on that Media Rights Capital movie, $227M worldwide.To get to this level, various elements need to be in planet alignment: First, Once Upon a Time in Hollywood continues to show how an auteurish director as brand alone can queue up moviegoers,
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