Legendary Entertainment Hires Sirena Liu as China CEO (Exclusive)
Legendary Entertainment has hired Sirena Liu as the CEO of its China subsidiary, Legendary East.
Legendary is the studio behind the “Pacific Rim,” “Jurassic World” and the “Godzilla” movie franchises.Liu was most recently managing director for Twentieth Century Fox’s China office, a post she’d held since October 2015 until mid 2019.
The post became redundant following Fox’s acquisition by Disney.After a stumbling start in 2011, Legendary East was established as a wholly-owned subsidiary based in China.
Its mission was to produce large-scale local films using Hollywood expertise and globally-targeted co-productions that would avoid China’s film import restrictions in their home market.In 2016, Chinese conglomerate Dalian Wanda spent the eye-watering sum of $3.5 billion to acquire the Burbank-based parent company, in one of the largest cross-border deals of its kind in the cultural sector.
The mega deal caught the attention of Chinese authorities, which moved in mid-2017 to
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