‘Loki’ Pulls Further Ahead in Nielsen Ratings Report
“Loki” is part of the Marvel Cinematic Universe, so the fact that it was a viewership success every time a new episode dropped is unlikely to surprise anyone.
What might turn heads, however, is just how popular “Loki” was compared to every other streaming television show on the market during the Disney+ show’s release window.The latest Nielsen report on viewership for streaming television shows stated that “Loki” was viewed for 813 million minutes from June 28 to July 4, making it the most-viewed show of the week by a considerable margin despite having only premiered 4 episodes at that time.
Amazon Prime Video’s “Bosch,” which boasts 64 episodes, was the second most-viewed show of that week, with 490 million viewing minutes.“WandaVision” and “The Falcon and the Winter Soldier,” the two Disney+ Marvel Cinematic Universe shows that premiered earlier in the year, also enjoyed strong ratings, but “Loki” is poised to surpass both.
Read full article