Sony Pictures has closed a multi-year development and production deal with NBA superstar Stephen Curry across its film, television, and worldwide partnerships operations in the biggest media deal of any athlete to date.Curry’s newly formed production company, Unanimous Media, founded by Curry and partners Jeron Smith, who will serve as CEO, and Erick Peyton, who will serve as Cco.
The company will develop and produce film and television projects with a focus on family, faith, and sports themes.
The deal will extend to opportunities in partnerships, electronics, gaming, and virtual reality.
Curry’s production headquarters will be located on the Sony Pictures studio lot in Culver City.“Steph is a transcendent figure in current culture.
His wide-ranging content creation interests overlap well with our varied businesses and we have been equally impressed with his team,” Tom Rothman, chairman at Sony Pictures Motion Picture Group, said.
“We are honored
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