Tales From The Box Office: Into The Spider-Verse Gave Spider-Man So Much More Than Just A Hit Movie
(Welcome to Tales from the Box Office, our column that examines box office miracles, disasters, and everything in between, as well as what we can learn from them.)By the time “Spider-Man-Into-the-Spider-Verse-2018-movie-posters/”>Spider-Man: Into the Spider-Verse” hit theaters in 2018, the world had seen an awful lot of the A-list Marvel superheroes on the big screen.
Beginning with Sam Raimi’s smash hit “Spider-Man” in 2002, Spidey became just about the most bankable movie star on the planet, if we consider the superheroes themselves the movie star (as some of the actors who play these roles have suggested).
In any event, the “Spider-Man” movies, covering Tobey Maguire, Andrew Garfield, and Tom Holland, had made nearly $5 billion at the global box office up to that point — not even counting “Avengers: Infinity War,” which arrived in 2018 and became a $2 billion global smash.That being the case, in some ways, it seemed like Sony might be…
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