Apple’s $25 Million-Plus ‘Coda’ Acquisition Smashes Sundance Sales Record

“Coda,” the coming-of-age drama that premiered Thursday to raves, has sold to Apple for north of $25 million, smashing the sales record set last year when Neon and Hulu teamed up to buy “Palm Springs.” Deadline first reported the news.It’s as sure a sign as ever that this year’s virtual program won’t equal sluggish market activity.

Sources say Apple and Amazon were among the buyers engaged in a bidding war for the film shortly after it premiered on day one.Written and directed by “Orange is the New Black” writer and “Tallulah” helmer Heder, “Coda” offers a fresh perspective on a coming-of-age family drama: Emilia Jones stars as the teenage child of deaf parents (Oscar-winner Marlee Matlin and Troy Kotsur) caught between her love of singing and the expectations she faces as the only hearing person in her family, who run a fishing business.The online response was rapturous,

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