Have you heard of this movie called “Barbie“? It’s this little movie directed by a former mumblecore muse and starring the actress who played Juliet on a couple episodes of the Australian children’s show “The Elephant Princess” that, uh …
had the biggest blockbuster opening of the year, grossed $1 billion at the worldwide box office in just 17 days, and in only its third week of release has earned a spot among the 100 most profitable movies of all time.
It really and truly is Barbie‘s world, and we’re all just living in it. Greta Gerwig’s life-and-times take on the iconic toy played by Margot Robbie has broken so many records and set so many new cultural milestones already.
But there’s one detail that deserves a close examination.
According to a new report from the pre-release film tracking group The Quorum, a key component to the success of “Barbie” has been…
Read full article