Greta Gerwig’s “Barbie” is a phenomenon that costume designer Jacqueline Durran is still trying to wrap her head around.
“I had no idea it would be this big,” she says ahead of the film’s opening weekend.Among the viral sensations started by the film which stars Margot Robbie is #BarbieCore, a fashion homage to the Mattel doll that is very feminine and very pink.
The hotter the hue, the better.As part of that phenomenon, the Oscar-winning Durran has partnered with ThredUp to style #Barbiecore fans using only thrift items and to provide consumers with a more sustainable way to participate in the summer’s pink trend.
“I love vintage and I’ve always loved it.
Even if a small proportion of the people that want to experience and play and be creative with #Barbiecore can go to ThredUp and buy vintage pieces to create their unique look…
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