If you popped into a movie theater in America this weekend, there’s a good chance you saw a high concentration of the color pink.
Moviegoers decked themselves out in neon pink, pastel pink, and every other shade of the hue to go see Greta Gerwig’s “Barbie,” and while “a whole lot of people in pink” isn’t exactly quantitative data, we now have the box office numbers to prove that “Barbie” made a big debut.
According to Variety, the movie raked in $155 million at the box office this weekend, earning back its reported production budget and smashing a few records to boot.Gerwig now holds the highest-grossing opening weekend ever for a female director, as “Barbie” narrowly beat out the record set by “Captain Marvel” (co-directed by Anna Boden and Ryan Fleck).
The Marvel movie had in turn topped the record set by Patty Jenkins with “Wonder Woman” just two years earlier.
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