The staggering box office of Barbie has all of Hollywood wondering how everyone involved in Greta Gerwig’s third directorial effort pulled it off.
As of this writing, Barbie is poised to crack the $1 billion mark worldwide, making it only the sixth feature to crack that threshold since the Covid-19 pandemic began.
How does a movie get to such unexpected success? Barbie has shattered all expectations, a phenomenon that can be chalked up to many factors.
These range from the quality of the movie to just how many generations have been impacted by the original Barbie doll.
Like with so many motion pictures that take the world by storm, a perfect confluence of factors collide to ensure a movie surpasses all expectations.
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