Blue Beetle’s Brutal Opening Weekend Is Very Bad News For DC

This weekend, Warner Bros.

released its third 2023 movie based on a DC Comics property in the form of “Blue Beetle.” The good news, at least in terms of headline-grabbing optics for the studio, is that it now goes down in history as the movie that finally kicked “Barbie” out of the number one spot at the box office.

This is doubly good for Warner Bros., as both movies hail from them.

The bad news is that the numbers, relatively speaking, are still bad for DC’s latest, even though it debuted atop the charts.Director Angel Manuel Soto’s “Blue Beetle” made $25 million domestically, which was enough to unseat “Barbie,” which pulled in $21 million in its fifth weekend.

The problem is that the DC Comics adaptation cost a reported $104 million to produce — before marketing.

While that’s relatively cheap for a big comic book movie, it’s still firmly in blockbuster territory.

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