‘Fifty Shades Freed’ dominates North America on $38.8m

Fifty Shades Freed, Universal’s finale to its erotic drama franchise, dominated the competition in North America as it opened top on $38.8m despite scoring the lowest debut of the series.Fifty Shades Freed, Universal’s finale to its erotic drama franchise, dominated the competition in North America as it opened top on $38.8m despite scoring the lowest debut of the series.Dakota Johnson and Jamie Dornan star in the R-rated release, which arrived in 3,768 venues, some 20% behind the $46.6m number two launch exactly a year ago of Fifty Shades Darker, and less than 50% of what Fifty Shades Of Grey achieved on $85.2m back in 2015.Sony Pictures launched children’s film Peter Rabbit in second place on a decent $25m in 3,735 venues, while Clint Eastwood’s terrorism thriller The 15:17 To Paris opened third via Warner Bros on a limp $12.6m in 3,042.Sony’s Jumanji: Welcome To The Jungle slipped three slots to four on $9.8m for $365.7m

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