French Stars, Executives Back Gender-Equality Initiative

On-screen stars and behind-the-camera talent in France have thrown their support behind 5050 Pour 2020 – an initiative to promote gender equality in the film business – and a campaign to wear white ribbons at Friday’s Cesar Awards under the new social-media moniker #NowWeAct (Maintenant On Agit).The French Academy will hand out the ribbons to guests at the Cesars, and actresses including Vanessa Paradis and Clemence Poesy are among the industry names who have backed the move, organized in association with the Foundation for Women, in a letter published in French newspaper Liberation.The 5050 Pour 2020 movement is collecting and publishing figures relating to the gender balance – or disparity – in French film.

“While French cinema has not been shaken by the shock wave of the Weinstein affair, it seems essential to us to advance on concrete measures, which go beyond the subject of sexual violence,” a message on the group’s website read.It has challenged

Read full article