Movie theaters are a tiny part of the economy.
In 2019, their entire, worldwide revenue — tickets sold, concessions, screen ads, rentals — grossed about the same as all McDonald’s in the U.S.
Despite that smaller footprint, they symbolize a vital film industry — which is why a “Godzilla vs.
Kong” performance that doubled expectations represents a sense of optimism that’s worth a lot more than $50 million.The official total of $48.5 million for five days (don’t be surprised if it gets closer to $50 million when Sunday’s numbers are verified) represents $32.2 million for the three-day weekend.
By midweek, it should outgross the totals for “Tenet” ($58 million) and “The Croods: A New Age” ($56 million).This comes with day-and-date play for HBO Max subscribers in the U.S.
and Premium VOD in Canada, where most theaters are closed.
(It earned another $3 million there.) In the U.S., many theaters remain closed including nearly all Regal locations,
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