How Quentin Tarantino’s ‘Kill Bill: Volume 2’ Broke the Rules and Won the 2004 Box Office
The mid-April weekend following spring vacation has never been a major release date.
But looking back at this weekend at the 2004 box office reveals that non-game changers can be just as revealing as more obvious winners.Sixteen years ago, two independent distributors, Miramax and Lions Gate (they changed their name later), took advantage of the lack of studio competition to launch two significant titles.
Miramax won the weekend handily with “Kill Bill: Volume 2,” while Lions Gate limped across the finish line with “The Punisher,” a Marvel title they were trying to launch of a franchise.More from IndieWireSan Diego Comic-Con Canceled, Next Edition Set for 2021Tarantino Misjudged Viewers’ ‘Grindhouse‘ Interest: ‘It Meant Nothing to Them’Before Tarantino went to Sony to release “Once Upon a Time in Hollywood,” all eight of his movies, from 1992’s “Reservoir Dogs” until “”The Hateful Eight” in 2015, were released by the Weinstein brothers,
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