Kingsman: How Did the Franchise Lose Its Way?

The King’s Man, the latest entry in the Kingsman franchise, debuted to tepid reviews and barely managed to make back its 100 million budget.

While other factors — including the ongoing Covid-19 pandemic delaying its release and leading to a decrease in viewers for adult fare — may have shaped this reception, one thing is clear: the Kingsman franchise has steadily lost its luster.

It’s a shame because the first film in the series, Kingsman: The Secret Service, showed the potential for a spy franchise that could have rivaled James Bond, Mission: Impossible, and Jason Bourne.

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