Oscars ratings hit new lows, but this week’s VOD rentals tell another story.
With several titles making their debuts, Oscar winners dominate the charts.
The bounty could continue in upcoming weeks given the lack of theatrical availability, older audiences’ reluctance to return to theaters, and the ease of home access.That said, the dominant title is Universal’s thriller “Nobody” starring Bob Odenkirk.
It holds #1 spots on three of the charts and is #2 on the fourth.
The Universal film added PVOD after three weeks and remained #4 in theaters for the weekend.
Odenkirk’s Nobody may be the next John Wick.“Promising Young Woman,” which went to PVOD in mid-January and has been available at standard pricing for more than a month, has been the best Oscar performer.
It’s the only Oscar title on all four charts, including its first-ever #1 (at AppleTV).
It’s also the top standard-price VOD at FandangoNow,
Read full article