“Songs for Screens” is a Variety column written by Andrew Hampp, a VP at New York-based music sponsorship and experiential agency Mac Presents and former branding correspondent for Billboard.
Each week, the column will highlight noteworthy use of music in advertising and marketing campaigns, as well as new and catalog songs that we deem ripe for synch use.Bryndon Cook has helped shape the sound and visuals of some of the most transformative R&B projects of the past several years — including co-writing “Don’t Touch My Hair” for Solange’s “A Seat at the Table” and being musical director for its accompanying tour, multiple collaborations with Blood Orange mastermind Dev Hynes and indie duo Chairlift’s farewell tour.But for his own music as Starchild & The Romantic, the Brooklyn-based musician had trouble visualizing where the project’s combination of Prince funk, futuristic soul and left-in-the-sun psych synths could live in the world — until a friend helped
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