The Future of the Concert Movie Is in Taylor Swift’s Hands

Taylor Swift’s The Eras Tour, which swept the nation this past summer, is heading to the big screen this October.

The pop star sensation’s lavish tour will be screened in over 1,000 theaters across the United States at AMC, Cinemark, and Regal locations starting on October 13th.

In a stunning turn of events, the star and her father directly negotiated with the theater chains, bypassing traditional distribution through the studio system.

As a result, Swift is in line to receive a staggering 57% of the film’s gross.

Considering that the upcoming concert film registered $37 million in presale tickets in 24 hours, which out-performs Star Wars: The Force Awakens in presales, Swift appears to be unstoppable as an artist and business mogul.

She also may have revitalized a waning, but vital, genre of film, the concert movie.

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