Lucasfilm and Disney are facing a moment of reckoning.Over Memorial Day weekend, they were jolted when Solo: A Star Wars Story battled hard to hit $100 million domestically and bombed overseas with $65 million.
The film badly trailed the launch of fellow stand-alone pic Rogue One: A Star Wars Story, which debuted to $155 million domestically in 2016 on its way to topping $1.056 billion globally.
At its current rate, Solo may not gross much more than $400 million all in.Solo’s initial performance marks a rare loss for Disney.
Moreover, it is forcing the studio to re-examine its strategy …
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