Box Office Endures Worst September in 26 Years (Excluding 2020)
Click here to read the full article.The worry wasn’t for naught.After a summer boom, domestic box office revenue for September 2022 plummeted to a projected 328.7 million, the worst showing for the month in a quarter of century, according to Comscore.
The last time it was that low — excluding 2020, during the heart of the Covid-19 crisis — was in September of 1996 (326.7 million).September 2021 ticket sales even managed to clock in at 367 million, thanks to Marvel’s Shang-Chi and the Legend of the Ten Rings.The September 2022 downturn was due to a dearth of high-profile, all-audience event titles.
Like other industries, Hollywood studios are grappling with supply chain issues because of the pandemic, both in terms of production and post-production delays.There was a flush backlog of product to stack the deck during the March-July corridor.
Moviegoing surged in a much-needed vote of confidence for the theatrical experience.
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