“Taylor Swift: The Eras Tour” is doing all too well in theaters.
The concert film made a cool sum of $39 million on its opening day from 3,855 North American locations, a figure that includes $2.8 million in Thursday previews.
That ranks as the second-biggest October opening day ever, behind only the 2019 prestige comic book drama “Joker” ($39.3 million) and ahead of titles like “Venom: Let There Be Carnage” ($37.4 million) and “Halloween” ($33 million).
It also lands as the seventh-biggest opening day of 2023, ranking between “Oppenheimer” ($43 million) and “The Little Mermaid” ($38 million).Its big uptick between Thursday and Friday business can likely be attributed to Swift’s surprise announcement of preview screenings on Wednesday.
Initially, “The Eras Tour” was set to lift the curtain on Friday the 13th — an important number in Taylor Swift lore.
The sudden reorientation in release plans may have caught some fans off-guard after already setting their moviegoing plans.Projections for…
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